How to grow a quality culture

“The culture eats strategy for breakfast”, as Peter Druсker said once. How to make quality to be a part of corporate culture? Why legal papers, instructions, motivational statements filling office walls mostly not works? 

As a corporate culture coach with more than 15 years experience in development and as a psychologist, I will share with you some principles and practices which can help you to improve better understating of culture growing process. This knowledge allows you at least to improve your conscious work with culture. 

This talk will be useful for test leads, managers and all of you who want to build own empire.